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E4 radio to be the first radio station from Channel 4

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Channel 4 have announced that the first of their new digital radio channels will be called ‘E4 Radio’. The 4 Digital Group will be aiming the new station at people aged 15-29 and the station will begin broadcasting soon.

Also in the pipeline is ‘Channel 4 Radio’ and ‘Pure4’, both of which are targeting some of the audience who are currently listening to the BBC’s national radio stations. Listeners won’t be able to tune in using conventional FM radios but those with DAB sets will automatically pick up the broadcasts when they start transmitting.

‘Channel 4 Radio’ is a consortium which joins Channel 4 with Sky News, Virgin Radio, The Carphone Warehouse, Disney and the publishing giant Emap.


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